Our
Approach

Focus
Areas

We know the pathway to progress is often not a straight line. Wins aren’t always apparent or easy to measure. The Hollywood-ending moments, the quieter triumphs, and the lessons in disguise are all progress in our book. We fight for the biggest thing we can—without letting perfect be the enemy of good. And we use every tool in our toolbox.

Advocacy Infrastructure

Justice reform organizations and their day-to-day operations at the state and national level—with a focus on impacted leaders and state-based activities.

We work to provide stable, largely multi-year general operating funds to help criminal justice reform advocacy organizations across the country do what they do best. For multi-issue organizations, we provide project support for criminal justice reform advocacy work.

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Campaign Moments

Investment in key advocacy moments—from public education to ballot measures—with a bounded timeline and goals.

We encourage our existing advocacy grantees to return for campaign-related funding requests. We can come in at any stage of a campaign, and often work to scale and align additional resources from across the field.

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Community Safety Solutions

Supporting bold front-end (pre-arrest & pre-trial) models for preventing crime, repairing harm, centering accountability, and strengthening communities.

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Media & Narrative Projects

News media infrastructure and narrative work that helps elevate justice reform and shifts the way we talk and think about the system.

This portfolio works to help build up and protect essential news media infrastructure for justice reporting, nationally and at the state and local level. Grants work to increase quality, community-driven coverage on this issue that gets people the information they need and does not reinforce stigmas or harm. We also support creative projects with the ability to move hearts and minds.

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Partnership & Coordination

Creating inroads and weaving connections between funders, decision makers, and experts to channel resources, expertise, and ultimately maximize impact.

We provide resources for gatherings and convenings, coordinated projects between organizations inside and outside of the criminal justice field, and efforts to build bridges across divides.

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Rapid Response

Critical moment of crisis or opportunity.

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safer communities
accelerator

The Safer Communities Accelerator supports a growing community of organizations that are advancing innovative models for preventing crime, repairing harm, and building stronger, safer communities.

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state by
state

Our State by State funding initiative is focused on building up criminal justice reform advocacy infrastructure in all 50 states. With access to sustained, flexible funding, advocacy groups on the ground can be more nimble and responsive to needs and opportunities in their communities—whatever they might be.

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jump

JUMP is more than a program, more than a leg up, more than a chance for something better. JUMP is a bridge between people and businesses, between scraping by and flying, between our past and future relationship to justice involvement in America.

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element
labs

Element Labs brings together the latest messaging research, mindset data, and tools to support the field in reshaping public opinion around criminal justice reform. It provides actionable insights that bridge the gap between understanding public beliefs and implementing effective strategies.

Grantmaking
Process

We care deeply about making sure the justice reform field is adequately resourced to advance the work of justice reform across the country.

If your organization or project resonates with our core focus areas, please explore our Grantseeker Guide to better understand how we work and what we prioritize.

Please note that our grantmaking is intentionally selective, and at this time we no longer accept unsolicited grant inquiries.

There are a few ways to connect with us: through our website contact page, mutual introductions, events, or sometimes we reach out first. Most often, we fund groups known to be working on our issue or recommended by our partners.

If we hear from you or learn about your work, we’ll assess whether your goals and approach align with our current focus areas. This is an internal check that helps us avoid taking up your time—or ours—if it’s not the right fit.

If it seems like there’s alignment, we’ll set up a conversation to learn more. This is a chance to build trust, explore your work more deeply, and talk about how (or if) our support might help move it forward.

We don’t accept open applications, but if there’s strong alignment, we may invite you to submit a proposal. This helps us reduce unnecessary labor on your part and keep the process focused.

If you’re invited to apply, we’ll do our homework—learning more about your team, finances, track record, and impact. We may request additional materials or speak with collaborators or community partners.

If everything lines up, we’ll move forward with a grant agreement. From there, we stay in close communication and continue to learn alongside our grantees as the work evolves.

Grantees

At The Just Trust, we fund, support, and connect visionary leaders and organizations fighting for the safety and wellbeing of their communities,— state-by-state and across the nation. By investing in their know-how and networks – and growing the pool of flexible resources available for their work – we can help create stronger, more resilient state and national advocacy ecosystems.

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Invest With Us

When we think about the amount of money that goes into maintaining the status quo, philanthropy feels like a drop in the bucket. But, the more we can work together to scale, align, and deploy resources against common strategies in the advocacy space, the better chance we have at sustaining momentum for the long term. If you’re thinking about investing in reform, please reach out. We need all hands on deck.

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